Home Company Services Clients Hispanic Market Case Studies Jobs Site Map Contact Us
Case Studies

Case No. 1 - Financial Institution

The Credit Card Division of a leading financial institution in the U.S. needed to aggressively sell their products to consumers in the Puerto Rico Hispanic market. While the institution had been promoting its services in other markets using its own telemarketing staff, it signed with Direct ResponSource to handle the task locally.

Since then, and thanks to Direct ResponSource's array of services, this client has become one of the largest credit-card issuers on the island. When it expanded its operations to the Dominican Republic, once again it trusted its servicing needs to Direct ResponSource.

Case No. 2 - Mail Order/Catalog Company

The leading mail order/catalog company in the U.S. was looking for a partner to handle all catalog orders coming from their Hispanic customers across the nation.

After a thorough evaluation, Direct ResponSource was chosen and entrusted with the responsibility of handling thousands of incoming calls per day during its peak season, Christmas time. Within only one month, Direct ResponSource had to provide, equip and train 100 high-caliber, fully bilingual agents to handle incoming orders, seven days a week from 8 a.m. to 1 a.m.

Target date was successfully met and since then, our client has relied on us for other projects, including outbound promotion campaigns to their VIP clients in the States. As a result of our services' effectiveness, this client decided to phase out its in-house telemarketing operation. Direct ResponSource feels very proud and committed to continuing as the company's Partner for Success.

Case No. 3 - Software Company

When the No. 1 software company in the U.S. came to us with a simple and short-term project, we knew it was the beginning of an everlasting partnership.

Direct ResponSource was given the task of handling the coordination and logistics for a product seminar. Although it was simple and small, we performed this task with pride and dedication. Seminar after seminar, Direct ResponSource was able to surpass the client's expectations. Then, one day, our company was asked to handle its customer-support/help desk inbound calls. Later, we also managed its telesales to government and mid-size businesses. From there, it was on to provide sales and support to its resellers. Within a short time, Direct ResponSource was handling its total inbound and outbound customer-support and sales initiative for Puerto Rico and the Caribbean.

When the software giant was looking for ways to enter the Dominican Republic market, it tapped into our proven, reliable services once again. Since its first project assignment, Direct ResponSource takes pride in being this client's Partner for Success.

Telecommunications:

Sell products and services to new and existing clients through outbound and inbound calls. Products include: mobile phones, Internet services, high-peed broadband.

Insurance:

Sell miscellaneous, property, life and disability insurance policies to new and existing clients through outbound and inbound calls.

Banking:

Sell banking products to new clients through outbound calls.
Credit cards, mortgage, cross-selling.

Health:

Handle salespeople’s appointment calendars and schedule appointments for events and seminars through outbound and inbound calls.

Government:
  • Handle a Customer-Service Line through which citizens can fill out a
    pre-qualification form for Nutritional Assistance Program benefits.


  • Handle a Government Customer-Service Line through which citizens can obtain information and carry out different transactions related to their account.

  • Handle the Government Abuse and Family Support hotline. This service operates 24/7/365.

Pharmaceutical:

A Guidance Inbound Line to offer a wide range of services, including mailing information and products.

Automotive:

Schedule appointments for test drives and handle client-retention services.

Utilities:

Inbound service calls and collections.

Catalog Sales:

Inbound calls, order-taking and fulfillment.

 

 
Direct ResponSource